As a global growth engine, the Asia-Pacific region generates over 50% of global economic growth and is home to 22 of the world's 37 megacities. Poised to become the world's largest market, it presents unparalleled opportunities for businesses that can effectively navigate its complexities.

For many companies, establishing a foothold in the Asia-Pacific has become essential due to its immense potential. Large Swedish industrial companies have long-established roots in the region, where Swedish products and brands are known for their quality and cutting-edge technology.

However, Swedish SMEs face notable challenges compared to their European peers, with exports to the region lagging behind. Factors such as distance, cultural differences, perceived business risks, and limited resources have contributed to these hurdles.

Sustainability: A Key Opportunity for Swedish Innovation

The region's pressing need for environmental sustainability creates significant opportunities for Swedish companies. As environmental challenges intensify, there is a growing demand for sustainable innovation – a hallmark of Swedish expertise.

We provide unparalleled support to Swedish companies in navigating this diverse region, which spans over 20 countries. With more than 150 local experts across Asia-Pacific, we offer deep market insights, market entry strategies, and connections to the right partners. Our tailored approach ensures that Swedish businesses can seize opportunities and overcome challenges in one of the world's most dynamic regions.