Articles

Swedish wines are gaining recognition on the global stage, with recent head-to-head tastings showcasing their quality. The Swedish Wine Tasting 2024, held at Koenigsegg in Ängelholm, invited esteemed wine experts to blind taste Sweden’s finest wines against international counterparts. The results underscored the growing prowess of Swedish winemaking.

Kolsvart’s strategic return to Expo West in 2024 significantly boosted its presence in the competitive US confectionery market. The company focused on nurturing existing relationships and seizing new opportunities for revenue growth.

When Almondy was looking to expand their footprint in the US market, they decided to attend Natural Products Expo West to capitalise on the Swedish presence & networking opportunities provided through the Try Swedish Pavilion. Through Business Sweden’s support, Almondy managed to untap their market potential and established connection with several interesting retail chains.

As Stockeld Dreamery was looking toward the booming $8 billion plant-based market in the US as their next destination, they decided to join the Try Swedish Pavilion at Natural Products Expo West 2023. Business Sweden’s support has facilitated Stockeld’s US launch via showcasing and sampling their exciting products to US grocery retail buyers like Central Market

A mouthwatering episode of the Smart Society Sweden Podcast exploring the heritage and innovation of Swedish food and the drive for safe and sustainable practices along the whole value chain.

December is a month of joy, warmth, and festivities around the world, and Sweden is no exception. In this Scandinavian haven, the winter season is embraced with open arms, and the Swedish people celebrate the holiday season with a unique blend of traditional customs and mouthwatering culinary delights. Let's explore the rich tapestry of Swedish food traditions that grace tables and warm hearts during this magical time of the year.

The qualities of Nordic oats are unique. We have a long tradition of growing and processing oats in the Nordic region. The water, air, and soil are clean. Our hygienic standards are high, and the levels of pesticides and fertilisers are low. The Nordics are also known to have come a long way in our sustainability work, and "Nordic" is a strong brand in itself.

Let's embark on a culinary journey and dive into the unique aspects of Swedish food culture.

Unna is a Swedish company that produces infant formulas and follow-on formulas. What makes Unna unique is that their formula is the only one that is both organic and Swedish.

Try Swedish – Event in Brussels during the Swedish Presidency

When the Swedish protein drink and bar company RE:DO wanted to expand their footprint in Germany, they needed to evaluate the market potential and gain an understanding of the retail landscape and consumer behavior. Through Business Sweden’s Try Swedish program, RE:DO signed a partnership with a local German distributor.

Recently, we were featured in Scan Magazine, a unique English-language showcase for Brand Scandinavia. They managed to highlight some of the most essential angles and arguments for Try Swedish and Sweden as a food and beverage country.

Food culture in Hong Kong is influenced by a diverse range of cultural factors; reliant on food imports, the city-state is a hot bed of opportunities, giving Swedish companies the perfect launch pad into APAC and potential for market expansion. But what are the top five reasons for taking your food and beverage exports to Hong Kong?

Five reasons to target Asia's foodie hotspot

A strategic guide on how to plan for your USA market entry