On Tuesday, a high-level delegation led by Business Sweden, including nearly 40 companies and Team Sweden members, embarked on a mission to Japan and South Korea. The itinerary is part of the Swedish government’s Asia strategy, which aims to deepen trade relations with these key partners.
Political unrest briefly escalated in South Korea when martial law was declared and swiftly overturned by parliament. After a thorough risk assessment determined a low level of travel risk, Business Sweden and the majority of delegation members proceeded as planned.
“We have a solid programme in South Korea, and the delegates recognised the value of engaging with Korean companies. On the Korean side, interest in welcoming the Swedish delegation remained strong,” said Jan Larsson, CEO of Business Sweden.
Although adjustments were made to the schedule, Business Sweden remains committed to fostering long-term relationships with Korean businesses.
“It is crucial to invest in these relationships. This is why we, alongside most of the delegation, decided to proceed to Seoul,” Jan Larsson added.
Business Sweden continues to monitor the political situation in South Korea closely and remains dedicated to building strong connections and advancing Swedish-Korean trade cooperation.