Norway is a high-income, stable and innovation-driven economy with a well-functioning business environment. Through the EEA Agreement, Norway is closely aligned with the EU market while maintaining its own regulations. Over 2,500 Swedish companies operate in Norway, reflecting the strong commercial ties.

Business Opportunities in Norway

Norway’s economy is built on energy, maritime, with oil and gas still important alongside hydropower underpinning a highly competitive electricity system. Key industries include maritime and offshore, seafood, process industry, construction and infrastructure, life sciences and healthcare, and advanced services.

Fast‑growing sectors are driven by the green transition and digitalisation, notably offshore wind, hydrogen, batteries, carbon capture and storage (CCS), electrification of industry, data centres, healthcare infrastructure, and digital and environmental solutions creating concrete, near‑term opportunities for Swedish exporters with competitive, sustainable technologies.

Growth Potential for Swedish Companies

Swedish companies are well positioned to contribute to Norway’s transformation agenda by supplying advanced, sustainable solutions. Sweden’s strengths in electrification, industrial digitalisation, automation, green materials, life sciences, healthcare solutions, transport systems and environmental technologies closely match Norwegian demand.

With strong references, system‑level competence and experience from similar regulatory and operating environments, Swedish suppliers can act as technology partners in projects within offshore energy, industry decarbonisation, infrastructure, data centres and healthcare supporting Norway’s ambitions for higher productivity, lower emissions and long‑term competitiveness.

Potential Challenges

Despite close ties between Sweden and Norway, market entry can be challenging. While Norway is part of the EEA, it applies its own regulations, standards and approval processes, particularly in public procurement, construction, healthcare and energy. As Norway is outside the EU, companies must manage customs procedures, import VAT, product documentation and local registration.

Sector-specific certifications, high labour costs, formal procurement processes and a strong preference for local presence or partnerships can add complexity and cost. The market is competitive, with strong local players and high expectations on sustainability, delivery capability and long-term commitment. Consensus-driven decision-making can also lead to longer sales cycles, making early preparation and local market insight essential.

How We Support Swedish Companies in Norway

Business Sweden supports Swedish companies entering and growing in Norway through market and sector analysis, go‑to‑market strategy, partner and customer identification, and hands‑on advisory support. We guide on regulations, customs, VAT and procurement, and support local establishments via our permanent Oslo office.