Apply to our Catalyst programme

SEVEN reasons to apply  

Accelerate your global expansion:

  • Tailored market entry project to support and accelerate your growth journey
    (worth SEK 250,000*)
  • Customised market visit to acquire market insights and establish networks and potentially meet future partners/customers
  • Platform to pitch your company to investors, venture capitalists, and industry in your industry
  • Growth and talent advice to to accelerate your growth
  • Access to experienced mentors and advisors
  • Global network of contacts to find partners
  • Gateway to be shortlisted for initiatives and events across the global ecosystem

If selected, admission fee: SEK 30,000

Does your company tick the boxes?

Applicants to the Catalyst programme need to meet the following five entry requirements:   

  • A scalable business model  
  • A go-to-market plan for international growth 
  • A run rate to cover +12 months (or proof that you are raising capital) 
  • A minimum of two full-time employees dedicated to global growth
  • A proven track record

How it works



Your application is reviewed by our validation board. If validated, you will develop a tentative project plan.

Pitch to investment committee

Convince our Investment Committee. You get 10 minutes for your pitch followed by a five-minute Q&A session. Six companies will pitch and three get selected, giving you a 50 per cent chance of success.

Execute plan

Put your market entry plan into action together with the Business Sweden team.

Get ready to go global

The Catalyst programme has pitch days throughout the year in several categories where innovative solutions are paving the way for transformation. 

New dates will be published shortly


Meet the Catalyst Committee

Our jury consists of angel investors, innovation executives, representatives from venture capital firms and start-up ambassadors. With proven experience from start-up scenes worldwide – from San Francisco to Tokyo – they offer an invaluable network of contacts.  

Catalyst committee - a mix of industry experts and investors

Lars Vestergaard, Head of start-up EMEA, Oracle, Copenhagen
Marc Keveles, Crossroads & Innovative Angels, New York/Gothenburg
Fredrik Posse, Angel Investor, Soundtrap, Stockholm
Tanya Marwin-Horowitz, Butterfly Ventures, Stockholm/New York
Daniel Kjellen, Megamore Ventures Advisors, San Francisco
Nordic Innovation House (Rolling schedule Tokyo, Singapore, New York, San Francisco)
+ Selected guest investors and experts


Explore alumni

These are just a few of the more than 150 Catalyst participants who have taken their company global following the programme. 



General questions about the Catalyst programme?

If you have questions about this specific programme, feel free to ask us any general questions by email. We aim to answer all queries within 48 hours.