The results of the 2025 Business Climate Survey for Türkiye show that in the face of ongoing macroeconomic challenges, the prevailing business sentiment within Swedish companies in Türkiye remains neutral. Amongst the companies surveyed, 60 per cent reported being profitable, with only nine per cent reporting losses.
Notably, it appears that ‘Brand Sweden’ contributes positively to Swedish business operations, with 66 per cent of companies acknowledging that there is a strong impact associated with the Swedish brand. Specifically, regarding the sustainability agenda, the potential for Sweden to act as a strategic partner to Türkiye presents a clear opportunity.
Sustainability has become an increasingly important consideration for companies operating in Türkiye, driven by evolving regulatory frameworks, heightened investor expectations, and growing consumer awareness.
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ABOUT THE SURVEY
This report provides a detailed analysis of the business environment in Türkiye from the viewpoint of Swedish companies. Based on a survey of Swedish companies carried out in Türkiye between February and March 2025, its purpose is to clarify their performance and offer insights into the opportunities and challenges present in the Turkish market. We also expect this report to encourage further commercial discussions between Sweden and Türkiye.
The 2025 edition was carried out between 3 February and 6 March 2025, targeting senior representatives such as country managers, business unit leads, or sales directors. A total of 43 out of 119 companies responded, resulting in a 36 per cent response rate.
We would like to extend our sincere gratitude to all the companies and individuals who participated in this survey, offering their valuable insights and projections relating to the Turkish market.
