Germany, renowned as Europe’s economic powerhouse and a key political actor within the EU and NATO, continues to be Sweden’s most important trading partner.
This report presents the sixth edition of our Business Climate Survey of Swedish companies operating in Germany. The outlook for 2025 remains cautiously optimistic, with sixty per cent of the respondents expecting their turnover to increase in 2025.
The German parliament has laid the groundwork for a €500 billion infrastructure investment programme designed to stimulate growth and modernise key sectors over the next 12 years. This will create opportunities for Swedish companies.
The “Swedish brand” remains a strong differentiator for companies seeking to establish and grow their presence on the German market. Overall, the findings indicate that the Swedish image remains a significant asset. Many respondents report that their German partners frequently associate Sweden with innovation, reliability, and sustainability – qualities that reflect positively on their business.
Germany’s push for climate neutrality by 2045 unlocks new sustainability opportunities across key industries, such as smart energy infrastructure, battery storage, sustainable mobility, green heating technologies, digitalisation, and climate-smart agriculture.
In this report, you can also read about Team Sweden’s engagement highlights, with a brief summary of the key events carried out during the year.
Please download the report to fully overview the results with a detailed analysis.
ABOUT THE SURVEY
To gain a deeper understanding of the experiences and perspectives of Swedish companies operating abroad, Team Sweden conducts annual Business Climate Surveys in markets around the world. This year’s Business Climate Survey for Germany was conducted with the participation of 85 Swedish companies active in the German market. The respondents represent a diverse range of business profiles and sizes.
We sincerely thank all participants for their valuable insights, which have been instrumental in shaping this year’s edition of the Business Climate Survey in Germany. Team Sweden in Germany is proud to continue fostering strong bilateral relations between Sweden and Germany and supporting the growth of Swedish companies in the German market.
