"We are thrilled to introduce the SCALE US accelerator program, designed to advance Swedish fashion and lifestyle business in the US. This year, we're taking an exciting step forward by trialing the program with Finland, laying the groundwork for future partnerships with other Nordic nations", says Vlad Månsson, US Country Manager. 

With a team of dedicated Business Sweden coaches, these companies will be receiving customised support tracks and tailored coaching to address their unique US development needs.  

The finalist companies selected for the program are: 

  1. Almada Label 
  1. Beyond Medals 
  1. Daily Sports 
  1. Goatlane 
  1. Lilja the Label 
  1. Monokel Eyewear 
  1. The Style Academy by Rosenrummet 
  1. Swedish Stockings 

Additional companies may be added at a later stage. 

Finalist companies have been selected for the program based on their existing presence in the US market, future growth aspirations, and the synergy with other participating companies.  

This exclusive program will culminate in a 3-day visit to New York City during September's fashion week from September 13 through September 15. The visit will include an array of activities such as guest speaker sessions, company showcases, partner visits, as well as a 1-day shared NYC showroom at 48 Ludlow Street in Lower East Side to foster valuable networking/business development opportunities and a deeper understanding of the US market. 

We are also excited to welcome Renewcell and TrusTrace as partners to the program. Both companies are innovative disruptors from Sweden who are redefining sustainability in fashion. Their presence during the NYC visit will offer unique insights for the program, providing opportunity for fostering a dynamic exchange of fashion sustainability practices on a global stage. 

For more information, please contact Business Sweden’s press service: