Finland is no doubt one of Sweden’s most important trade partners. Swedish companies have a wide presence on the Finnish market, and there is a high level of interest and corporate activity between the countries. Swedish products are often integrated to the extent that customers do not even reflect on the origin, which is a clear advantage when competing with other companies.

Attractive market

International surveys confirm that Finland is in the very top league for competitiveness, innovation, technology and education. Political stability, low levels of corruption, a well-educated workforce and favourable business conditions are the pillars of Finland’s competitive advantage and the reasons why the country is so attractive for foreign companies and investors.

Opportunities for Swedish companies

In recent years, the demand for software solutions and environmental technology has increased and created opportunities for Swedish companies, especially within the maritime, automotive and mining industries. Reforms and transformation of the healthcare system have introduced further valuable opportunities. Also, Finland is renowned in the start-up world, much because of SLUSH, the most important meeting point for Nordic start-ups and potential investors.

Potential challenges

Even though Sweden and Finland have such a similar culture and society, there can be obstacles. The most obvious challenge for Swedish companies that want to grow sales in Finland is the language. Our country manager Christian Weckman gives a few handy hints about this and more in the interview below.

How we can help

Business Sweden has been active in Finland since 1974. The team in our Helsinki office cooperate with our business developers in Sweden to help companies grow their presence in Finland. From initial market analyses and strategic advice to partner search and local expertise, we make sure you get off to the best possible start.