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Your challenge – our solution. All of our services and tools have been built around this promise, covering all aspects of business development, market expansion and global sales growth.

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Invest in Sweden

Would you like to invest in or expand to Sweden? We offer international companies analysis, support, and guidance for every decision. Discover our services and contact our local advisors.

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Start a company in Sweden

Setting up and running a business in Sweden is a surprisingly straightforward process. The guides below contain practical advice that help you every step of the way.

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Industries

Sweden is a world-leading innovation nation that provides both domestic and international companies with an unrivalled test market and springboard for sustainable and digital growth. Business Sweden's promotional efforts focus on seven key industries where Sweden possesses pioneering expertise.

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Explore our key industries

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Try Swedish

We offer expert support to companies looking to start exporting or expand their food exports to new markets. Through market insights, export guides, business opportunities, and participation in international food fairs, we help Swedish producers reach new customers globally.

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Insights

Explore our insights on global market trends and business opportunities in Sweden and around the world. View client cases and get our latest analysis in featured reports.

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Calendar

At Business Sweden, we regularly organize events that give you the tools, networks and insights you need to succeed internationally.

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Upcoming activities

Our calendar offers courses, delegations, trade fairs, and global forums - giving you access to expert knowledge, valuable connections, and new market opportunities.

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About us

We offer strategic advice and practical support in more than 40 markets around the world. Learn more about our mission and global presence.

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Business Sweden

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Vacant positions

We are always looking for new talents to join our global team.

Vacant positions

Client cases

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Westermo captures transport and industrial automation boom in India

Westermo used Business Sweden’s advisory and business support services to establish a subsidiary in India and launch full-scale operations. The outcome spoke for itself – smooth market entry and rapid growth in one of Asia’s fastest...

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Revitalizing Bolon’s Presence in Japan

After 20 years in Japan, Bolon faced declining post-pandemic sales and needed to strengthen its B2B presence. With Business Sweden’s support, the company renewed its understanding of the market and secured a new strategic sales partner...

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Volvo CE strengthens presence in Thailand

After the conclusion of a long-term distributor partnership in Thailand, Volvo CE partnered with Business Sweden to identify a new local partner and restore market confidence in one of its most important Southeast Asian markets.

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Fogmaker opens Thailand representative office

Fogmaker’s new representative office in Thailand strengthens its regional presence, enabling closer customer engagement and improved market access across Southeast Asia with end-to-end support from Business Sweden.

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Pricer sharpens strategy through insights

Pricer partnered with Business Sweden to gain deeper insights into key competitors across Asia and Europe, strengthening its global strategy and market positioning.

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Sweden connects with Philippine tourism leaders

Scandinavian Resorts and Business Sweden convened senior tourism stakeholders in Manila for a full-day event to explore collaboration, exchange insights, and support sustainable tourism development.

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Runius Design scales growth in China

Runius Design sought to strengthen its competitiveness in China and APAC and turned to Business Sweden for market insights and support in sourcing a regional manufacturing partner capable of improving delivery times, cost levels, and...

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Cold-chain specialist cracks Asian pharma market

Swedish logistics company YSDS partnered with Business Sweden Singapore to overcome a critical challenge: breaking into Asia’s established yet risk-averse pharmaceutical market with limited brand awareness. The collaboration opened doors...

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Cultural understanding is key for EQL pharma's success in india

With hands-on support, EQL Pharma gained valuable insights that helped the team understand diverse cultural perspectives and identify practical ways to collaborate more effectively, strengthening their operations in India.

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Shift4Good invests in Sweden to drive green transport innovation

The international impact fund expands its Nordic presence and backs Swedish maritime tech company Cetasol – accelerating the decarbonisation of transport.

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All systems go: Sobi gets plug-and-play support in Australia

With hands-on business support, Sobi transitioned from a partner-led model to full commercial setup and market presence in Australia, establishing a subsidiary and growing a local team of 15 in just four years.

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How Tiger of Sweden ventured into the Korean market

South Korea’s lucrative fashion and beauty industry looked a perfect fit for Tiger of Sweden’s expansion plans into Asia. But with no market presence, the fashion label did not know where to start. Fortunately, Business Sweden was able...

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Fast track to build Asia presence for Swedish beauty brand

With an eye on growing demand for vegan products in Asia, Sweden’s personal beauty brand has caught attention.

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Navigating opportunities in Asia for a Swedish health and nutrition brand

From day one of AstaReal’s expansion into the Chinese market, Business Sweden has been able to help the Swedish health and nutrition brand build brand awareness.

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Bugging to learn how a Swedish startup has expanded in Asia? Look to Global Bugs!

A Swedish Entrepreneur, Thailand, and Bugs? Business Sweden aims to present a compelling narrative of how a Swedish company has taken a bold step to move to set up their business in Thailand and try to address the global protein...

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